Are you interested to learn what the public really thinks of your shopping centre, public area or store? The visitor monitor is aimed at monitoring and improving customer experience in shops and shopping centres. We do this by means of high-quality survey columns on location. These are equipped with a tablet with an inviting appearance towards the customer.
Research is no longer based on selective moments, which makes the sample much more reliable. It provides quick insight into the effects of changes and allows for early adjustments.
You are able to ask questions in the moment, rather than hours or days later. Without the intervention of a pollster: one chooses to participate and is thus not disturbed by surveyors.
In just 3-8 questions you are able to collect information about – for example – the visitor experience, visitor behaviour, communication, image and visitor profile. In addition to an extensive question library, you can also add your own questions.
Variation in response options
You can choose from a wide variety of questions. Answers to these questions can easily be given by means of smileys, single and multiple-choice questions or scores (1-10). Furthermore, it is also possible to ask open-ended questions and to collect data such as postal codes or e-mail addresses.
The tablets can be accessed remotely through a personal account. It contains pre-programmed categories with validated question sets and answer options. You can turn questions on or off at a push of a button.
All advantages sumarised
Not just a snapshot.
Large and reliable sample
Reach many people in a short time, both customer and non-customer.
Quick and clear questions
that take little time for the respondent.
Honest and pure reactions
direct feedback at the moment of experience,
anonymous, without pesky surveyors.
You decide which questions you will ask
by switching on and off questions in an extensive library.
More cost effective than standard survey
less labour-intensive and higher response rate.